Most marketing advice is written for online shops and SaaS companies. You run a nursery, swim school, soft play or children's activity business — so I built this for exactly that.
20 minutes. No obligation. I reply within one working day.
10+ years
Childcare and owner-run businesses
A decade of marketing, ops and brand work for businesses where trust and parents are everything.
From £500
Websites that bring enquiries
Built to turn a parent browsing on their phone into a booking or enquiry.
1 person
You talk to me, I do the work
No account managers, no junior teams, no disappearing after launch.
“If you're considering working with Nick, I'd highly recommend him. The website and booking system have been brilliant, and his support throughout has been second to none.”
Wanted a professional website and booking system that reflected their brand and made life easier for team and customers. Nick delivered a system that's easy to use, works seamlessly, and made managing bookings far more efficient.
Book a free 20-minute call“Parents find us on Instagram, but they don't actually book.”
Social likes are not enquiries. You need a website that finishes the job when a parent is ready to act.
“We show up on Google, but we're below the big directory sites.”
Directories take a cut and bury your brand. Local SEO puts your own site in front of parents searching in your area.
“Our website looks fine, but nobody fills the form in.”
Looking nice and converting are different jobs. The words, layout and speed on mobile are usually the fix.
“I don't know which marketing is actually bringing customers in.”
We set up simple tracking so you know what's working instead of guessing where enquiries come from.
I focus on the six things that actually move the needle for nurseries, swim schools and children's activity businesses.
Local SEO for childcare
Show up when parents search for your exact service in your area. Google Business Profile, local listings, and the right pages on your site.
Websites that convert parents
Clean, fast, mobile-first sites that answer the questions parents actually have and make the next step obvious.
Google Ads that don't waste money
Targeted campaigns for busy enrolment windows, open days or new term launches. Properly tracked, properly managed.
Email and follow-up systems
Most enquiries need more than one touch. Automated, human-sounding follow-up that brings parents back when they're ready.
Messaging and brand voice
The right words across your site, ads and emails so parents trust you before they ever pick up the phone.
Simple tracking and reporting
Know which channel brought each enquiry. No dashboards full of vanity numbers — just the few that matter.
I've run and worked inside owner-run children's activity businesses. I know the enrolment cycles, the parent questions, the late-night admin, and the feeling of being busy but not sure where the money went. That is why the marketing I build is practical, not theoretical.
Twenty minutes, no obligation, no pitch deck. I reply within one working day, always me, never a bot.
Prefer typing? WhatsApp +44 7411 245618
